Emily Ma
68 Dogwood Lane
Manhasset, NY 11030
ekma@usc.edu | (516) 493-7968
Objective
Ambitious second-year undergraduate studying Cognitive Science and Data Science. Passionate about using data and statistical analysis to inform business and consulting practices.
Education
May 2025
University of Southern California, Los Angeles, CA
- B.A. in Cognitive Science and Data Science
Experience
Nov. 2022
KPMG Data Analytics Consulting Virtual Experience Program on Forage
- Performed a data quality assessment on excel by identifying quality issues in accordance with standard data quality dimensions and determined strategies to mitigate these issues
- Analyzed data to understand distributions, transformations, feature engineering, modelling and result interpretation and reporting to help optimise resource allocation for targeted marketing and use visualization to present insights.
Sep. 2022 - present
Women in Computing
- Supporting women in underrepresented majors within the technological community by building skills in areas such as app and web development through technical workshops
- Attending tech-talks to further develop an understanding of current demands in the tech industry
Aug. 2022 - Sep. 2022
USC Sidechat Ambassador
- Governed the launch of an anonymous social media app designed for USC students throughout campus by supervising promotional tabling for downloads, facilitating group partnerships, boosting advertisement through social media, and developing marketing strategies to maximize downloads and retain app engagement
- Generated 2500 downloads within the first two days of launch and upheld a steady increase in engagement without active promotion
Skills
Programming Languages
- C++
- HTML, CSS
- R
Other Key Skills
- Public/Presentational Speaking
- Teamwork
- Leadership
- Social Media Management
- Marketing
- Customer Service